{"id":662,"date":"2026-05-11T18:51:00","date_gmt":"2026-05-11T16:51:00","guid":{"rendered":"https:\/\/www.coseincomune.it\/botteghestoriche\/?page_id=662"},"modified":"2026-10-20T15:14:38","modified_gmt":"2026-10-20T13:14:38","slug":"bertozzi","status":"publish","type":"page","link":"https:\/\/www.coseincomune.it\/botteghestoriche\/bertozzi\/","title":{"rendered":"Bertozzi"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_pb_fullwidth_section et_section_regular et_block_section et_animated\">\n<section class=\"et_pb_fullwidth_header_0 et_pb_fullwidth_header et_pb_bg_layout_dark et_pb_text_align_left et_pb_module et_flex_module\"><div class=\"et_pb_fullwidth_header_container left\"><div class=\"header-content-container center\"><div class=\"header-content et_flex_module\"><div class=\"et_pb_header_button_wrapper\"><\/div><\/div><\/div><\/div><div class=\"et_pb_fullwidth_header_overlay\"><\/div><div class=\"et_pb_fullwidth_header_scroll\"><\/div><\/section>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_0 et_pb_row et_block_row\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2><span style=\"color: #015a86;\">Massimo Bertozzi calzature: una certezza dal 1972<\/span><\/h2>\n<\/div><\/div>\n\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>Ci sono botteghe che raccontano il passato e botteghe che hanno scritto il futuro del commercio.<\/p>\n<p>Tutto inizia nei primi <strong>anni '70<\/strong>, quando <strong>Federico Daneri<\/strong> apre in via Cavour 3 il suo negozio. Non \u00e8 un semplice negozio di calzature, ma un laboratorio di idee, con i suoi ampi volumi e le sconfinate vetrine.<\/p>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_1 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/piazza2giugno.jpg\" title=\"piazza2giugno\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/piazza2giugno.jpg 800w, https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/piazza2giugno-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\" class=\"wp-image-671\" \/><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_1 et_pb_row et_block_row\">\n<div class=\"et_pb_column_2 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2><span style=\"color: #015a86;\">Punto fermo tra via Cavour e piazza 2 Giugno<\/span><\/h2>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_3 et_pb_column et_pb_column_2_3 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>Il negozio si distingue per la sua imponenza architettonica: un ampio spazio espositivo che disegna l'angolo strategico tra<strong> via Cavour<\/strong> e <strong>piazza 2 Giugno<\/strong>. Affacciato direttamente sulla sede del <strong>Palazzo Civico<\/strong>, il punto vendita \u00e8 da decenni un punto di riferimento visivo e sociale per chiunque frequenti il cuore amministrativo e storico di Carrara.<\/p>\n<p>Le sue grandi vetrine non solo espongono moda, ma riflettono la vita quotidiana di una delle piazze principali della citt\u00e0.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_3 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_2 et_pb_row et_block_row\">\n<div class=\"et_pb_column_4 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2>Identit\u00e0 carrarina<\/h2>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_5 et_pb_column et_pb_column_2_3 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>L\u2019attivit\u00e0 \u00e8 focalizzata sulla cura del cliente e sulla selezione attenta del prodotto che solo una gestione radicata nel territorio pu\u00f2 offrire.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_3 et_pb_row et_block_row\">\n<div class=\"et_pb_column_6 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_blurb_0 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/max_vetrina.jpg\" width=\"600\" height=\"680\" srcset=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/max_vetrina.jpg 600w, https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/max_vetrina-480x544.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" class=\"et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone wp-image-670\" title=\"max_vetrina\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">Tradizione calzaturiera<\/h4><div class=\"et_pb_blurb_description\"><p class=\"p1\">Un\u2019esperienza pluridecennale nella scelta dei materiali e dei modelli.<\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_7 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_blurb_1 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/max_entrata.jpg\" width=\"600\" height=\"680\" srcset=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/max_entrata.jpg 600w, https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/max_entrata-480x544.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" class=\"et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone wp-image-669\" title=\"max_entrata\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">Servizio su misura<\/h4><div class=\"et_pb_blurb_description\"><p class=\"p1\">Una gestione autonoma che mette al centro il rapporto diretto con la citt\u00e0.<\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_8 et_pb_column et_pb_column_1_3 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_blurb_2 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/kammi_interno_02.jpg\" width=\"600\" height=\"680\" srcset=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/kammi_interno_02.jpg 600w, https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/kammi_interno_02-480x544.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" class=\"et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone wp-image-668\" title=\"kammi_interno_02\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">Presenza urbana<\/h4><div class=\"et_pb_blurb_description\"><p>Una sede storica che definisce l'estetica di uno degli incroci pi\u00f9 importanti della citt\u00e0.<\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_4 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_4 et_pb_row et_block_row\">\n<div class=\"et_pb_column_9 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_1 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/kammi_interno_01.jpg\" title=\"kammi_interno_01\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/kammi_interno_01.jpg 800w, https:\/\/www.coseincomune.it\/botteghestoriche\/wp-content\/uploads\/2026\/05\/kammi_interno_01-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\" class=\"wp-image-665\" \/><\/span><\/div>\n<\/div>\n\n<div class=\"et_pb_column_10 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2>Tra commercio, visione e territorio<\/h2>\n<\/div><\/div>\n\n<div class=\"et_pb_text_7 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><section class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:8f927b3d-e8c3-40c8-a8ab-fd4bed84d3a3-65\" data-testid=\"conversation-turn-14\" data-scroll-anchor=\"false\" data-turn=\"assistant\">\n<div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"flex max-w-full flex-col gap-4 grow\">\n<div data-message-author-role=\"assistant\" data-message-id=\"906ef2a7-f01d-48b0-83b3-db229e0434ad\" dir=\"auto\" data-message-model-slug=\"gpt-5-5\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+&amp;]:mt-1\" data-turn-start-message=\"true\" tabindex=\"0\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden\">\n<div class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\">\n<p data-start=\"95\" data-end=\"666\" data-is-last-node=\"\" data-is-only-node=\"\">Oggi il negozio di via Cavour continua a rappresentare un punto di riferimento per il centro di Carrara, non solo per la sua storica presenza urbana ma per la capacit\u00e0 di coniugare esperienza, attenzione al cliente e radicamento nel territorio.<\/p>\n<p data-start=\"95\" data-end=\"666\" data-is-last-node=\"\" data-is-only-node=\"\">Sotto l'oculata guida di <strong>Massimo Bertozzi<\/strong>, il punto vendita prosegue il proprio percorso, custodendo la memoria della sua storia e mantenendo vivo quel legame quotidiano con la citt\u00e0 che ne ha fatto, per generazioni, una presenza familiare e riconoscibile.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"z-0 flex min-h-[46px] justify-start\"><\/div>\n<div class=\"mt-3 w-full empty:hidden\">\n<div class=\"text-center\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<div aria-hidden=\"true\" class=\"pointer-events-none -mt-px h-px translate-y-[calc(var(--scroll-root-safe-area-inset-bottom)-14*var(--spacing))]\"><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_5 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_5 et_pb_row et_block_row et_pb_row_fullwidth\">\n<div class=\"et_pb_column_11 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_8 et_pb_text et_pb_bg_layout_light et_animated et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h3><span style=\"color: #015a86;\">Massimo Bertozzi Calzature<\/span><\/h3>\n<\/div><\/div>\n\n<div class=\"et_pb_blurb_3 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_left et_animated et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><span class=\"et_pb_image_wrap\"><span class=\"et-pb-icon et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone\">\ue081<\/span><\/span><\/div><div class=\"et_pb_blurb_container\"><div class=\"et_pb_blurb_description\"><p><span>Via Cavour 3<br \/>54033 Carrara MS<\/span><span><\/span><\/p>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_blurb_4 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_left et_animated et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><span class=\"et_pb_image_wrap\"><span class=\"et-pb-icon et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone\">\uf879<\/span><\/span><\/div><div class=\"et_pb_blurb_container\"><div class=\"et_pb_blurb_description\"><p>0585 73994<\/p>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_blurb_5 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_left et_animated et_clickable et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><a href=\"http:\/\/massimo_bertozzi@virgilio.it\"><span class=\"et_pb_image_wrap\"><span class=\"et-pb-icon et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone\">\ue076<\/span><\/span><\/a><\/div><div class=\"et_pb_blurb_container\"><div class=\"et_pb_blurb_description\"><p>massimo_bertozzi@virgilio.it<\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_6 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_6 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_12 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_8_24 et_flex_column_8_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_flex_module\" href=\"https:\/\/www.coseincomune.it\/botteghestoriche\/caflisch\">Precedente<\/a><\/div>\n<\/div>\n\n<div class=\"et_pb_column_13 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_8_24 et_flex_column_8_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_pb_module et_flex_module\" href=\"https:\/\/www.coseincomune.it\/botteghestoriche\/botteghe-storiche-carrara\/#botteghe-storiche\">Torna alla home<\/a><\/div>\n<\/div>\n\n<div class=\"et_pb_column_14 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_8_24 et_flex_column_8_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_2_wrapper\"><a class=\"et_pb_button_2 et_pb_button et_pb_bg_layout_light et_pb_module et_flex_module\" href=\"https:\/\/www.coseincomune.it\/botteghestoriche\/tognozzi\">Successiva<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-662","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/pages\/662","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/comments?post=662"}],"version-history":[{"count":13,"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/pages\/662\/revisions"}],"predecessor-version":[{"id":944,"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/pages\/662\/revisions\/944"}],"wp:attachment":[{"href":"https:\/\/www.coseincomune.it\/botteghestoriche\/wp-json\/wp\/v2\/media?parent=662"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}